NUTRITION

Consumer Guidelines

A Guide to Safe Meat Handling and Consumption

Meat is an essential part of our diet, but proper storage and preparation are key to maintaining freshness and safety.

When Purchasing

Packaging.
Make sure it’s tightly sealed, with no damage or leaks.

Label.
It should be clear and display the expiration date.

Appearance.
The color should be natural and uniform, with no discoloration or unpleasant odor.

 Tip!
Avoid products with swollen packaging — it’s a sign of spoilage.

Storage at Home

Refrigeration.
If you plan to consume it soon, store it at 0–4°C in sealed containers or wrapped tightly.

Freezing.
For longer storage, freeze at -18°C. It can be kept for up to six months if frozen before its expiration date.

  Tip!
If you won’t use the entire package, divide it into portions before freezing.

Preparation & Cooking

Avoid cross-contamination.
Don’t use the same utensils or cutting boards for raw and cooked meat.

  Wash your hands.
Wash your hands thoroughly before and after handling raw meat.

  Tip!
If using a thermometer, check the temperature at the thickest part of the meat.

NUTRITION

The power of meat protein

The Benefits of Meat in a Balanced Diet

Meat has been part of our diet for centuries — providing essential nutrients that support health and well-being. When consumed as part of a balanced diet, it is a rich source of energy and vital nutrients.

A Source of High-Quality Protein

Meat is one of the richest sources of high biological value protein, containing all the essential amino acids our body needs.
These proteins are vital for:

Tissue growth and repair

Strengthening the immune system

Maintaining muscle mass

Iron & Absorption

Meat is rich in heme iron, which is more easily absorbed than plant-based iron.
Iron is crucial for:

Producing hemoglobin and transporting oxygen to cells

Preventing anemia

Supporting brain function

B-Complex Vitamins

Meat contains key B vitamins (B12, B6, B3, B2) that contribute to:

Energy and metabolism. Healthy nervous system function. DNA synthesis and cell regeneration

Notably, vitamin B12 — found only in animal sources — is essential for nerve health and red blood cell production.

Zinc & Selenium

Meat is also a valuable source of zinc and selenium, which help:

Strengthen the immune system

Promote wound healing

Support thyroid function

Nutritional Balance

The proteins and fats in meat help maintain satiety, reducing the need for frequent snacking. This supports healthy weight management and better blood sugar regulation.